Did your parents ever tell you not to name animals you weren’t going to keep? They probably said this because they didn’t want you getting too attached; it’s much harder to say goodbye to Buddy than to the random stray dog. The same effect occurs...
It’s been a tense few weeks. Several uncomfortable phone calls followed by an equally awkward final meeting have brought you to this moment—you and your digital marketing agency have officially called it quits. Your team is feeling disappointed, let...
Learn how to optimize your content to get found by your audience
Digital marketers often get asked “which medium will get me the best ROI?” Although the answer to this question involves many factors like business needs, marketing budget, industry, and target audience, to find the most effective channel to...
How many times have you heard from the sales team that they need more leads, more leads, MORE LEADS. And you hear from the marketing team that they don’t know what happens to all the leads they gave to sales. Are they quality leads? Are they...