What Digital Tactics Should You Invest in Post COVID-19? (INFOGRAPHIC)
As we consume information on a daily, or even hourly, basis around how to best help our clients during COVID-19, we’ve come across some interesting...
. Read More
How The California Consumer Privacy Act (CCPA) Could Impact You
Customer data collection is a double-edged sword, and an increasingly sharp one at that. While it’s necessary for all businesses to store some level...
. Read More
Target Market vs. Buyer Personas: Which Do You Need?
As marketing lovers, there are a few practices about which we are utterly fanatical. One of these? Buyer personas. But, we’ve found that many clients...
. Read More
The Value of Listening in Sales
Salespeople typically focus on talking. They launch into their pitch as soon as they can, especially if they have a practiced speech all ready to go....
. Read More
What You Need to Know About the Google BERT Update
In Google’s ever-evolving mission to produce relevant organic results for its search engine users, they have rolled out BERT, their biggest update in...
. Read More