Word From Between the Cans

For the latest digital marketing news, articles, and blog updates, join our newsletter list.

July 9 2024 Jay Feitlinger

From Interest to Invoice: Streamlining Your Sales Funnel for Maximum ROI

Generating high-quality leads is just the beginning. The real challenge lies in converting those leads into revenue. Many B2B companies struggle with effectively nurturing and converting leads. To succeed, you need a streamlined sales funnel that...

Read More
July 5 2024 Jay Feitlinger

Beyond Numbers: Crafting Lead Quality that Converts

Let’s talk about something that’s probably keeping you up at night – generating high-quality leads. Yep, we're diving into the heart of your business growth strategy, and how you can craft lead quality that not only impresses but converts.

Read More
June 21 2024 Sarah Shepard

Building Trust in High-Functioning Teams: Insights from 'The Five Dysfunctions of a Team

Diving into Patrick Lencioni's classic “The Five Dysfunctions of a Team” for our book club this quarter reinforced a fundamental truth: trust is at the heart of every high-functioning team. Without trust, leadership is merely a performance, and...

Read More
June 19 2024 Jay Feitlinger

Beyond Numbers: Crafting Lead Quality that Converts

Let’s talk about something that’s probably keeping you up at night – generating high-quality leads. Yep, we're diving into the heart of your business growth strategy, and how you can craft lead quality that not only impresses but converts. 

Read More
May 2 2024 Sarah Shepard

Running to the Danger: How COOs Confront Fear to Drive Success

Change is an inevitable part of life, and let's be honest—it's often terrifying. Whether it's thrust upon us or we actively seek it out, the uncertainty can be downright daunting. As a Chief Operating Officer (COO), I've had my fair share of...

Read More