Leads are great, but they don’t make a difference in your business until they complete their buyer journey. But how do you actually get them from lead to customer? Many business owners are frustrated by low lead conversion rates, but unsure how to...
Looking to stir up a heated controversy? Put the words “children” and “technology” in the same sentence. Just ask Facebook. Last Monday, the social media behemoth launched its first application, Messenger Kids, that was made just for kids between...
You’d think that by now companies would have their website design nailed down. Smooth, seamless, and effective, right? But surprisingly, plenty of companies are still using websites that are outdated, clunky, slow and downright frustrating for...
You have a solid business model. Three out of your five locations are right on target, but the remaining two are underperforming. Why, and what can you do to address their barely above-water performance? Many business owners place the blame on...
Social media can be used to set up alerts, seek out trends, and keep tabs on influencers in order to stay competitive in your industry. This article highlights some tools and tactics in order to keep up with your competition.