Word From Between the Cans

Your Most Burning Questions About Conversion Rates & Website Improvements, Answered

Clients often come to us with two questions they want the answers to, yesterday. The first is: what is a good conversion rate? The second: how do we...

How Personas Help Inbound Marketing and Sales

When launching marketing and sales initiatives, it can be tough to know where to start, who to target, and what tactics to use. Marketing and sales...

Is Your Customer Retention Suffering a Lack of Attention?

Customer acquisition is like the firstborn, it gets the most attention because it came first. No blame here, it’s natural. It’s easy to see why; when...

Welcome Michelle - Our New Senior Account Coordinator!

Welcome StringCan’s New Senior Account Coordinator - Michelle Fjeld-Hansen

‍

SEO Tips & Guidelines to Embrace in 2021

Clients ask us often about our best SEO tips, and about whether they should hire a dedicated SEO consultant to manage this prong of their marketing....