Word From Between the Cans

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August 31 2023 Sarah Shepard

5 Reasons Why People Are Not Reading Your Blog

Raise your hand if this sounds familiar... You heard about the impact a blog can make on your inbound marketing, so you committed to starting one. But, months after dreaming up lists of blog topics and churning out content, your blog hasn’t moved...

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August 31 2023 Jay Feitlinger

Not All Personas Are Right For You

As a digital marketing agency, we’ll be the first to tell you how valuable buyer personas are to your business. Actually, our favorite thing to hear from prospective clients is that the target audience for their product or service is “everyone.” We...

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August 31 2023 Katie Blalock

3 Ways our Non-Profit Organization Benefited from Digital Marketing

Recently, we asked our client Health World Education for a StringCan Interactive testimonial video and guest blog post. In their video, Health World's Executive Director Peter Rusin talks about how much digital marketing has benefited his non-profit...

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August 31 2023 Jay Feitlinger

All About Lead Magnets

You’ve almost certainly heard the term “lead magnets,” but what does it mean? And do you need it? We get these questions from clients, and it’s understandable why. There are so many marketing tactics at their disposal, and they’re just not sure...

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August 31 2023 Shana O'Connor

How to Get the Most Value from Your CRM Software

Check out our video recap of this post below!https://www.youtube.com/watch?v=-W3brvlF0WIIf your goals are to move leads more seamlessly through your customer journey, improve sales, and retain your customers, your customer relationship management...

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