Word From Between the Cans

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August 31 2023 Matt Grodsky

Why Digital Locations Are Essential For Brick And Mortar Businesses: Who Are You?

“Who are you? Where are you? I drove by your store but didn't have time to stop in. What do you sell? Do you offer shipping? Is it free?”

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August 31 2023 Sarah Rex

Using Clickbait Ads To Get Clicks? Don't Take the Bait

Clickbait ads are extremely prevalent today, most often used as desperate attempts to get one more person to spend money. Rather than sharing interesting or relevant content, these ads use kitschy copy or bold images to get attention - and...

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August 31 2023 Shana O'Connor

Wellness Trends to Watch in 2020

Trends, trends, trends… As much as most of us love to publicly roll our eyes at all things trendy (looking at you male rompers), who doesn’t have a Snuggie tucked (deep) in their closet for use when no one is looking? Most trends are amusing (and...

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August 31 2023 Rachel Poulin

From a Previous Intern: What to Expect from a #StringTernship

In January of 2017, I started working at StringCan Interactive as a Digital Marketing Intern. From my first day in the office, I already knew that I was going to have an incredible experience. My initial expectations didn’t let me down, as the...

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August 31 2023 Jay Feitlinger

How to Create Emails People Will Read

When it comes to email marketing, most marketers have mixed feelings. They know it has the potential to get results, but it also can feel like a really tired, overused tactic. After all, how many times does a customer get super excited about an...

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