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August 31 2023 Shana O'Connor

The New Marketing Mantras That Will Serve You During COVID-19

In normal times, we have a slew of marketing tips at the ready to dish out to our clients, peers, and friends. Marketing is, after all, what we do all day; but now in the time of the new coronavirus, the game has changed. The digital marketing tips...

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August 31 2023 Shana O'Connor

A Decade In, We’re Releasing A New Logo: Here’s What It Means To Us

We can’t believe it’s already been 10 years since StringCan was founded and brought to life. If you hadn’t heard about our decade StringCanniversary here’s a peek into our founder & CEO’s thoughts on the milestone. With this milestone, we...

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August 31 2023 Shana O'Connor

Feminine Wellness Ads & Censorship: Fair or Unfair?

Another day, another Facebook controversy. What would life be like without all the drama that the social media giant stirs up? Both Facebook and Instagram are facing backlash on the inequality of ad restrictions. More specifically, there’s been...

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August 31 2023 Jason Myers

Making the Switch to GA4

Universal Analytics (UA) by Google has been the backbone of many marketers’ data and analytics since it was launched in 2012. Since then, Google launched Google Analytics 4 (GA4) in 2020, while continuing to support UA. Very recently, however,...

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August 31 2023 Jay Feitlinger

Tips for Taking Your Business's Online Review Game to the Next Level

Check out our video recap of this post below.https://www.youtube.com/watch?v=DLUw6ZTV5m8We’ve written before about online brand reputation management, and the role that digital review sites play in it. The takeaway is that there’s no question...

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