Word From Between the Cans

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May 22 2025 Sarah Shepard

Build Structure Not Stress in Your COO Role

If you’ve never heard of a spaghetti junction, let me paint the picture: five highways merging in a mess of ramps, loops, and exits. From above, it looks like Google Maps had a breakdown.

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May 22 2025 Sarah Shepard

Why EQ in Leadership Isn’t About Staying Calm

When You Feel Anything But Emotionally Intelligent

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May 22 2025 Sarah Shepard

Your EOS Strategy Is Incomplete Without a Marketing Plan

The EOS (Entrepreneurial Operating System) is one of many business systems that helps businesses gain structure, clarity, and accountability. But if your company is running EOS without a marketing plan, you’re setting yourself up to fail.

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May 22 2025 Sarah Shepard

How Challenging False Choices Moves Companies Forward

Why I Reject Either Or Thinking In Leadership

There was a moment in our last quarterly planning meeting when everything felt stuck. Two bold, risky options sat on the table—both capable of pushing the agency forward. But everyone kept saying the...

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May 22 2025 Sarah Shepard

Rethinking Burnout for High-Achieving Women

High performers are trained to push through. We're wired for pressure, built for speed, and have entire identities wrapped around showing up no matter what.

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