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Word From Between the Cans

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August 31 2023 James Grant

Interacting with Customers on Customer Review Sites

Personal interaction with potential clients has been a game changer for all levels of business. From corner stores to corporations, correspondence...

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August 31 2023 Sara Dietz

Google AdWords vs. Facebook Advertising to Generate Leads: What's the Difference?

"Google or Facebook? Which one should I use to make my marketing dollars go farther?” That’s one of the top questions we hear when people ask us...

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August 31 2023 Jay Feitlinger

Don’t Make This Mistake When Creating Your Buyer Personas

Today’s best performing businesses know exactly who their target customers are and how to effectively market to them to generate revenue. The secret...

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August 31 2023 Matt Grodsky

You CAN Compete Against Franchised Swim Schools

As a privately owned swim school, you may feel like you're facing a lot of stiff competition from the larger, corporate-owned schools. That's because...

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August 31 2023 Rachel Poulin

How to Motivate Your Millennial" Youngest Employees"

Let’s address the elephant in the room before we get into what I’m about to share with you… I am 21 years old. And I am the youngest employee at...

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