Many people use the phrase “sponsored content” as if it’s just one type of content, but it can actually refer to several types. If you’re unsure about the benefits of sponsored content, or whether you should be using it at all, we’re writing this...
If you’re in a business in which parents are among your bread and butter clientele, you’re not alone. Many industries seek to target, acquire, and retain moms and dads who are looking for solutions and willing to pay for them. Whether you run a swim...
It’s amazing for me to look back to 2010, the year StringCan was born. It seems simultaneously like a lifetime ago, and yet like yesterday. It probably has a little to do with the fact that 2020 has been, and probably will be, one of the weirdest...
If there’s one secret behind my - and my businesses’ - success over the years, it’s the teams I’ve been proud to build. But this isn’t a ra-ra post about “there being no ‘I’ in ‘team.’” Instead, I believe the value of a team can supercharge...